We also may receive information from third parties about you and your activities on other websites or devices for the purpose of serving relevant advertisements to you. For example, if you access an article on a third party website about computers, we may use that information to serve you with a computer-related advertisement on a CBS Services.
Also, we work with DigiTrust to set a first-party cookie in your browser to enable us and DigiTrust Partners to collect web viewing data that includes visits to the Services and non-affiliated websites over time. This data may be used to infer whether you share interests with other users, and deliver advertising relevant to those inferences. DigiTrust is a non-profit, industry-wide collaboration of companies supporting a standardized user token in order to improve the consumer online experience. To learn more about how DigiTrust collects and uses information for online advertising, please visit http://www.digitru.st/privacy-policy/. You can opt-out of the collection of data in this way for interest-based advertising by visiting the DigiTrust opt-out page here or the Digital Advertising Alliance’s choice page and opting out from DigiTrust. Please note that limiting third-party cookies via your browser controls does not prevent a first-party cookie from being set in this way.
These online advertising efforts across CBS Web Services do not result in you seeing more advertisements, just more relevant advertising, and they allow us to provide you with free content and services on our Services. We hope you value our efforts to show you content and advertising that more closely reflect your interests.
Some of the advertisements you see on CBS Services are delivered by third parties. To learn more, please read about Third Party Online Advertising.