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With more than 2.5 million downloads per day, CNET Downloads™ is the place where people go to discover free-to-try legal downloads. Based on ratings, reviews and most popular lists, CNET Downloads is the trusted, safe and secure resource for software, music and game downloads.
With everything from PC starter kits, games, security patches, screen savers and music software, consumers have access to over 60,000 free downloads to try before they buy and personalize technology to fit their lifestyles.
Features like most popular lists, editorial reviews, blogs and how-to articles help consumers find the right software for them—the optimal environment for advertisers to connect and create a dialogue with active consumers.
| Advertiser Benefits |
- Established, trusted and safe environment to distribute software
- Reaching an active audience seeking software solutions—one in three users download new software, applications and tools each day 3
- Communicating with an audience who influence at least six other people about brands and products 2
- Being a part of an immersive environment to develop a meaningful dialogue with consumers
on their terms, through online, video, podcasts and integrated sponsorships
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| Audience Profile |
- Unique Visitors Per Month 1: 15.2 million
- Page Views Per Month 1: 185 million
- Time Spent on CNET Per Month1: 8:03 minutes
- Average Age 2: 39 years old
- Male/Female 2: 79%/21%
- Average Income 3: $84,356
- College Educated 3: 85%
- Home/Work/School 3: 95% broadband
- Average Next 12 Months HW/CE 2: $2,206 plan to spend
Whether launching a product, generating awareness or driving sales, we have the programs to fit your needs. Contact your CNET Networks sales representative today.
1Nielsen NetRatings, Home & Work Panel, Jan-Mar (Q1), 2007
2CNET Audience Profile Study, July 2007
3@Plan Fall 2007, U.S. Pop 18+
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